Archives For Dunkin Donuts

Fast food is changing for the better. Every other Friday, I fly through Baltimore Airport, known to many as BWI, around 6PM after a long week of work. When I land, I am extremely hungry and ready for something good to eat. At most airports, I grab a granola bar and wait till I get home to eat because of the bad food.  BWI has the typical fast food choices: McDonalds, Quiznos, Subway, a sports bar with an overpriced burger, Dunkin Donuts, a tasteless pizza place and, of course, a Starbucks. BWI has something that most airports don’t have: a Chipotle. Chipotle is the only restaurant in the airport with any customers. Last Friday, I patiently waited in a 15 minute line for my usual, a steak burrito. There was no line at McDonalds.

Chipotle has changed the way consumers think about fast food. Chipotle has elevated the fast food experience through good food and natural ingredients at a fair price. As Joe from Chipotle tweeted “Its not easy to find good food in airports”. He’s right, but that shouldn’t be the case. Chipotle has successfully challenged many of the rules in the fast food industry. Consumers are willing to wait 15-20 minutes in line and risk missing their flight for the good food at a fair value that Chipotle is offering. Chipotle asked the question, “Why shouldn’t fast food and airport food be good and good for you?” They have changed the game and other fast food restaurants will need to change or risk major sales decreases.

Have you eaten at Chipotle?  

This morning it is bone chilling cold in the Northeast. It’s the third straight day of sub freezing temperatures. I am enjoying several cups of coffee this morning. According to the National Coffee Association, coffee consumption increased 7% in 2012. Coffee drinkers consume an average of 3 cups of coffee a day. One half of the population drink espresso, cappuccino, latte or iced cold coffees. Specialty coffee sales are increasing 20% per year. Young people between the ages of 18-24 have increased their coffee consumption.  According to the latest National Coffee Drinking Study from the National Coffee Association, 40% of 18-24 year olds are drinking coffee each day — this is a sharp rise from the 31% of this age group who said they enjoyed a daily dose of java during 2010.

The opportunity for national, regional and local brands is huge. Starbucks, Dunkin Donuts, McDonald’s, Peet’s and Tim Horton are major players in the retail coffee market. Several of these brands have recently announced major expansion plans.

uncommon grounds

Independent coffee shops make up a huge segment of the market. People tend to be very loyal to their brand of coffee and their local coffee shop. They value the coffee, service and sense of community. In 2011, Zagat published a list the ten coolest coffee shops in the United States.

Personally, I love to discover a new coffee shop when I travel. It provides a great sense of the local community.

Who is your favorite Retail Coffee Brand?